TIN #143 - How to Actually Network at a Conference (Without Feeling Weird)
Mastering Conferences: Networking Tips for Introverts
I’m usually the guy who tells you to network without going to networking events.
But sometimes, you’re headed to a conference, and you want to make the most of it.
If you’re introverted (like me), walking into a crowded room of strangers probably sounds awful.
But here’s the good news: most of your best networking can happen before the conference even starts.
Here’s your simple, step-by-step guide to make conference networking way less awkward and way more effective.
This issue takes about 5 minutes to read…
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🧠 Step 1: Know Before You Go
When you sign up for a conference, you usually get access to the agenda, speakers, or even an event app.
This is your secret weapon. Use it.
Start by connecting with:
Organizers: Post on LinkedIn that you’re attending and tag the event or industry group. You’ll likely get a few likes or comments from people attending or organizing. Follow up and connect.
Speakers: Send them a quick connection request. Mention you’re attending the conference and looking forward to their session. If they accept, ask one thoughtful, topic-related question to start a conversation (not “Are you nervous?” You can do better).
Bonus move: Check out the conference app (if there is one).
Look at who’s posting, answering icebreakers, or already engaging.
Send a message, comment, or plan to meet up.
That early online connection makes it much easier to walk into the room later.
👋 Step 2: Connect IRL
You’ve made it to the conference. Now what?
Say hi to the people you connected with: Walk up to the organizers and speakers you messaged. Re-introduce yourself and ask who else you should meet.
Leverage your early connections: One of my best conference experiences happened because someone I met in the app invited me to sit at their table as soon as I walked in. No awkward hovering or trying to squeeze into a circle.
Remember, you already did the hard part online. Now it’s time to just say hello in real life.
🔖 Step 3: Use Your Nametag as a Conversation Starter
Your nametag doesn’t have to be boring. Add something to it.
Ideas:
“Looking to meet: [Job function]”
“Ask me about: [Topic you love]”
“Hiring for: [Role]”
Here’s my nametag for my upcoming conference:
I was able to customize it because they sent it to me in advance of the conference.
If you don’t get your nametag in advance, use a bold Sharpie to make modifications when you get to the conference.
Remember those conference organizers you connected with in advance, they’re the ones who have the Sharpies.
Make it readable and memorable.
This works because people will ask about it, or they’ll remember it and mention you to people they meet who are the ones you want to meet.
Standing out doesn’t just apply to name tags.
If you want to take it a step further wear attention-grabbing attire. Here’s my iconic velvet red jacket.
I’ve also worn a shirt with the phrase “Introverted but willing to network.”
These bold choices make me approachable and spark curiosity.
People come up to me and say, ‘I love your jacket!’
It’s an immediate icebreaker.
While this strategy isn’t for everyone, finding a small way to differentiate yourself, whether through clothing, accessories, or even a unique notebook, can help you stand out in a sea of attendees.
📱 Step 4: Skip the Business Cards, Use a QR Code
Business cards are outdated.
Use your LinkedIn QR code instead.
Here’s how:
Open your LinkedIn app.
Tap the QR icon in the search bar.
Save or screenshot your code.
Now, when someone wants to connect, just show your code and let them scan it.
You’ll connect instantly—no paper, no clutter, no lost contacts.
Power move: Add your QR code to your custom nametag.
That way, someone can scan and connect right on the spot.
🔁 5. Follow Up: The Final and Crucial Step
Meeting people at a conference is just the beginning.
Following up is what turns introductions into actual relationships.
Here’s how:
Send a message within a few days of the event.
Mention something specific from your conversation.
Suggest a follow-up Zoom, coffee, or call to keep the momentum going.
You already invested time and money to be at the event.
Don’t let that energy go to waste by skipping the follow-up.
✅ Wrap-Up
When you prep before the conference, the in-person experience gets so much easier.
Make connections early.
Customize your nametag.
Use your QR code.
And most importantly, be the person who makes others feel welcome and curious, not just another face in the crowd.
Give these tips a try at your next event, and when you do, shoot me a message and tell me how it went.